Why does he think the media should concentrate on the positive- This is not serious news but entertainment. The media's job is to sell media. If they think a negative spin will sell more than a positive one, that is what you get. This guy has been in the league 5 full years and he has not realized that yet.
The established media will like nothing better than to tear a team apart. This guy talks to the media more than Sanchez does. He not only wants the spotlight on the field but off of it also.l