Yankees to drop StubHub, nearing deal with Ticketmaster
Originally published: December 10, 2012 9:06 PM
Updated: December 10, 2012 10:53 PM
By STEVEN MARCUS firstname.lastname@example.org
Yankees The Yankees are opting out of a five-year renewal between MLB and StubHub, an online service for buying and selling tickets, a person familiar with the development said Monday. The Angels and Cubs also will not participate, StubHub said.
The Yankees are completing a deal with Ticketmaster that will, the source said, "be much more fan-friendly, have less fees and more accessibility." Ticketmaster spokeswoman Jacqueline Peterson declined comment.
The Yankees believe the prices of their tickets on StubHub often are too far below the printed face value.
StubHub spokesman Glen Lehrman said: "People are entitled to their opinion in terms of what they want to see the market price of their tickets. We can't control what the market is for Yankees tickets. We're a marketplace. People can list them for whatever they want."
Lehrman said the Yankees' departure will have a "pretty negligible" effect on the company's business and will not significantly affect the fans' access to reduced-price tickets. Private sellers still will be able to sell their Yankees tickets on StubHub.
"All it means is that we won't have an electronic integration with the Yankees," Lehrman said. "As part of our deal with Major League Baseball, it essentially allowed a [team] to type in their bar code directly into the StubHub system and it would populate a ticket information so the buyer could instantly download their ticket. [Now] the person who is selling the ticket will either FedEx it or upload an electronic file that the person can download."